if carlsberg did kickabouts,
people probably wouldn’t pull their hamstrings,
have to pour their own beer or see their precious
football roll into a nearby lake.

introducing if carlsberg did kickabouts,
the danish brewery’s official premier league
sponsorship film before, during and after
top flight matches in the uk.

If Carlsberg did Kickabouts

Creative + Writer
with Damian Isaak, Carlos Font
and Curro De La Villa

Film Director:
James Brown
DoP: George Richmond
Production: Mustard
Agency: 72andSunny